The way you present the content on your blog is very important. After all, if your content is difficult to read, then the purpose of your blog post has gone to waste. Blogs are meant to share thoughts and information, but in order to do so you’re going to need more than just great content. You’re going to need typography that is going to be legible 100%. Here are a couple of tips on how you can ensure that your blog typography is on point.
Choosing Typography that is Legible, Yet Stylish
Blogs are meant to be unique, showcasing your own personal style. One way to do this is by choosing a font that represents the feel of your blog. Of course, not every typography style is created equal, especially when it comes to legibility. It’s important that you choose a font that is nice to look at, but isn’t too much to where it can’t be read. For example, there are some cursive typography designs that are too squiggly, making it too hard to decipher.
For your headings and subheadings, you can get more creative with the typography that you use. Reading one line of complex cursive is a lot easier than reading a full page.
When you’re writing large blocks of content, the typography that you choose shouldn’t ramble together, making it difficult to make out individual words. You can test out the font you choose by having family and friends read the content. You may not be a good judge because you are the one that wrote the post, so you already know what the content says. It is very common for bloggers to use include Times New Roman, Sans Serif, Serif and Calibri. These are all manuscript fonts that are easy to read. You can either keep it simple or try to find something that is unique, yet legible.
Selecting the Right Size Font
Another problem that can lead to illegible content is the size of the font. It’s a no brainer that if your font is too small, it will be too difficult to read. This isn’t only for the older generation and youth with poor eyesight. Even those with perfect 20/20 vision can have issues with reading font that is too tiny. As a rule of thumb, the text on your site should be between 14 and 16px. Your headings can be larger, between 20px and 32px, depending on if it is an h1, h2 or h3 heading.
It should be easy to decipher between your headings, subheadings and paragraphs, so don’t have the font sizes too close together.
Don’t Bunch Together Your Content
You’d be surprised to see how many bloggers make the mistake of having text that is bunched together. Poor spacing can lower the readability of your blog posts, making them annoying to read. You can choose how far apart you want your paragraph lines to be – it’s a good idea to use 1.5 spacing between lines. Anything more or less can make it hard to follow. Close text can make you lose your place, just as lines that are too spaced apart.
The spacing between your paragraphs and headings should be consistent. Also, make sure that your images and bullet lists are also properly spaced. You can even treat this like a school paper and create a margin that makes your content look neater. Ever seen a blog that had sentences that ran off the page? It looks tacky and unprofessional. Even your photos should have a margin – 10px being ideal.
Using the Right Colors and Formatting
You can have the perfect margins, typography and size, but if you have font that has a horrible contrasting color to your blog page, it will become illegible. Make sure that you choose a background color for your blog that suits the color of the font. Use easy-to-read colors that are dark. Anything light or bright will strain the eyes and give your readers a headache.
Then for formatting, you can use bold and italics as a way to emphasize and highlight important parts of your text. It’s a good way to help readers scan through your content, finding the essential parts of your post.
How do you ensure that your blog posts are easy for your visitors to read? Do you have special font styles, colors and sizes that you use?